Guerilla Suit

ACL Live joins the Guerilla Gang!

1:27PM Sep 14th

Today, we are very happy to announce our partnership with Austin City Limits Live at the Moody Theater. Over the past few years, since we learned that ACL was joining the W Hotel space at Block 21 in downtown Austin, we have been patiently waiting to see our first show there. We have been watching ACL tapings on TV since we were riding skateboards and wearing swatch watches. You see… we are long time fans of the show, of KLRU, of PBS, of the festival, and now this incredible world class live theater and television studio. Introducing the ‘LIVE’ element to this is where we come in. Austin City Limits Live is a one-of-a-kind place that has been designed to accommodate everything from the intimate feel of ACL tapings to the 3,000 cap premier sound and lighting spectacle found in the best venues around the world. Yes, we are excited, and happy to be a part of this team.

ACL Live has asked GS to serve as its agency of record as it emerges into the marketplace as a live venue. From brand enhancement to web design, from social media to marketing tools, GS is working on an entire suite of products that help enhance the excitement that the entire City is feeling when it comes to this venue. We look forward to protecting and growing the soul of this brand so it can honor the memories of yesterday and work with the tools of tomorrow. Through great design, we plan on introducing web and mobile tools that make the customer experience simple, fun, and highly functional. We also look forward to partnering with all ACL stakeholders on this important next step. Stay tuned for more updates on this exciting project.