Develop a multimedia campaign for Karbach Brewing Co.'s Hopadillo IPA beer that introduces Hopadillo to a wider audience.
Expand the Hopadillo brand by creating a campaign inspired by classic and contemporary monster movies.
Creative Direction, Narrative & Messaging, Campaign Creation, Custom Illustration, Point of Sale, Digital Advertising, Print Advertising, Out of Home Advertising, Radio, Broadcast
We've Created a Monster
Austin Addy's | Cross Platform Consumer Campaign 2020 | Gold
The Legend is True
Heartfelt thanks to our friends who helped along the way including director Ariel Quintans
and Amanda Fox and the killer production team at Spotzen