SXSW 2024

Brief

Develop the theme and design system that serves as the foundation for all visual communications and wayfinding for the annual SXSW events.

Solution

Create a look and feel inspired by the new generation of global citizens bringing about change from the ground up.

Services

Art Direction, Campaign, Social Media, Content, Guidelines, Graphic Design, Merchandise, Signage & Wayfinding, Motion Graphics

Global Reframing

We’re more connected than ever before. Technology has linked our economies, our cultures, our workforces and our media. We survived a global pandemic together. In the wake of that major shift, we are witnessing the world rebuild itself, and we all agree we want it to look a bit different.

SXSW EDU 2024

The SXSW EDU Conference & Festival takes place each March in Austin, TX, as a four-day event offering compelling sessions, in-depth workshops, engaging learning experiences, mentorship, film screenings, future-focused competitions, an expo, networking opportunities, and so much more.

SXSW EDU is a component of the South by Southwest (SXSW) family of conferences and festivals. Internationally recognized as the convergence gathering for creative professionals, SXSW EDU extends SXSW’s support for the art of engagement to include society’s true rock stars: educators!